Our story began when Chris Birchby, COOLA’s founder, was living in Southern California and his parents were both diagnosed with melanoma. Inspired by the healthy California lifestyle around him, he wanted an effective, organic sunscreen that felt nice enough to use every day. When he couldn’t find what he was looking for, COOLA was born.

Our Head Office team live, work, and thrive under the Southern California Sun. We're as passionate about you enjoying a healthy, fun lifestyle filled with vibrant moments as we are about protecting your skin.

We endlessly pursue the best possible sunscreen feel—impossibly non-sticky, non-greasy, sheer, and lightweight. Our SPF feels, smells, and looks so good you'll want to wear it and protect your skin every day.

Our formulas are packed with everything you want and nothing you don't. We prioritize using plant-based, antioxidant-rich ingredients without any of the bad stuff––for a healthier SPF you (and your skin) can trust.